Learning: a tool for competitive, sustainable and secure entrepreneurial activity

  • Ioannis Kougias Technological Educational Institute of Western Greece
  • Lambrini Seremeti Frederick University
  • Dimitris Kalogeras School Counsellor
Keywords: learning, business plan, entrepreneurial activity, essentialia negotii


In the midst of today's global crisis, a true urgent need for competitive, secure and sustainable business initiatives arises, in the sense of implementing a strategy that focuses on certain key points, predicts and aims to make a profit, while, at the same time minimizes the risks, the loss of financial rights and of course the environmental pollution. The purpose of this work is to integrate learning into the world of business enterprises by exploring their common features, their potential relations as well as the impact of impending mathesis to an entrepreneurial initiative. From a marketing, financial and operational viewpoint, any contemporary successful business requires multimodality, polymorphism and adaptability to socioeconomic and spatiotemporal changes without loosing its value, for which, learning seems to be an inherent element. In that prospect, any learning procedure is not subjected to legal restrictions, its kickoff is based on the human senses, simulates recyclable and reusable energy, is risk–free and so on, qualities considered as being essentialia negotii, that are gained ex tunc and act ex nunc for a general secure entrepreneurial activity that will be adaptable to any new and rapidly changing data as well.


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How to Cite
Kougias, I., Seremeti, L., & Kalogeras, D. (2018). Learning: a tool for competitive, sustainable and secure entrepreneurial activity. Central European Review of Economics & Finance, 23(1), 51-57. https://doi.org/10.24136/ceref.2018.004